Despite Apple not commenting on this new development, it looks like the new iPhone set to be launched in the fall will have a larger display. Compared to the iPhone 4S with a screen size of about 3.5 inches, the new screens will be at least 4 inches in size diagonally.

Nobuo Kurahashi, an analyst from Mizuho Investors Securities, describes the grip that Apple has on the market, and the impact of this new development, by saying, “The smartphone market has become diverse, but the iPhone still sets the agenda. The iPhone’s strength lies in the overall experience, including its user interface and applications, and the screen’s size wouldn’t be its defining feature.”

However, Apple is now collaborating with Japan’s Sharp Corp. and Japan Display Inc. as well as South Korea’s LG Display Co. to create these larger screens which experts say is in response to the new flagship smartphone with a 4.8 display, produced by its largest competitor, Samsung Electronics.

Even though the iPhone redefined the smartphone market ever since it was unveiled a few years ago, there are numerous smartphones now available in all sizes of which Samsung is Apple’s largest competitor, with both companies accounting for almost half the world’s smartphones.

Apart from their rivalry in the smartphone market, Samsung and Apple has also been in the news for taking opposing stances on various patents and designs but rather singularly are also dependent on each other as well.

Also, Apple does not manufacture its own products but depends on Asian suppliers for components and manufacturing specialists in Taiwan and China to assemble its products.