Written by Secure Net Shop

There are hundreds of options when it comes choosing a shopping cart solution. There are free options, paid, subscription based, and even hosted offerings. There is also a lot of fine print to look at regarding features. Choosing an internet shopping cart is not something that you should treat lightly. Here are four essential features that should be a part of any shopping cart:

Images

A good product image is one of the primary drivers for customers to make a purchase. Product images are a standard feature for any shopping cart. However, there are other extensions to product images that make a sale much more likely. These are options like adding VR images, image zoom, and videos.

Reviews

Nothing sells products better than a recommendation from another customer. Often, people see these reviews as a recommendation, even if the review itself does not encourage others to buy. The feature does not need to be built-in but should provide support for at least third-party review platforms.

Navigation

A shopping cart should have the facility for a layered navigation system that is independent of the product category. The navigation itself should be dynamic and generated according to the attributes of the products within that category.

Fast checkout

“Just like the supermarket, online shoppers are looking for the shortest line” is an important statement to remember when establishing checkout workflow for a shopping cart. The script should support both a login based checkout as well as a single click checkout for convenience.

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Sell goods or services from your website with a website shopping cart from Secure Net Shop.